Every year on May 31, young changemakers across South and Southeast Asia unite on World No Tobacco Day to spotlight how tobacco companies target vulnerable communities with slick, deceptive marketing. In our fast-paced digital world, it's key to stay alert to these tactics that can easily mislead us.
This year, the World Health Organization sets a bold theme: "Unmasking the Appeal: Exposing Industry Tactics on Tobacco and Nicotine Products." As Poppie Mphuthing explains, behind the flashy ads and attractive packaging lies a strategy designed to hook unsuspecting youth and at-risk individuals.
Being tech-savvy and socially conscious means we have the power to counter these messages. Whether you're scrolling on Instagram or catching up on news via your mobile, let your informed choices shine through. Let's turn our digital energy into real-world change—because every healthy decision matters! 💪🔥
Reference(s):
cgtn.com
