Global_Brands_Double_Down_on_the_Chinese_Mainland video poster

Global Brands Double Down on the Chinese Mainland

At the 8th China International Import Expo held in Shanghai this November, L’Oréal Group CEO Nicolas Hieronimus and Tapestry Group Chief Growth Officer Sandeep Seth shared big news: these global brands are doubling down on the Chinese mainland. 🇨🇳

They highlighted the mainland as a hub of next-level innovation—a “testing ground” where new ideas get real-world proof before going global. And they’re not just talking the talk. Both companies plan to open nearly 100 new stores across the Chinese mainland in the coming year, signaling strong confidence in local consumers and the region’s growth.

For young professionals and trendsetters from Delhi to Jakarta, this means more access to your favourite L’Oréal skincare or Tapestry labels like Coach and Kate Spade. 💄👜 Think sleek, tech-enhanced shopping experiences, pop-up beauty labs, and mobile-first services that fit your fast-paced lifestyle.

Why does this matter beyond retail? The Chinese mainland’s vibrant market often previews global trends—from AI-powered makeup try-ons to contactless payments in luxury boutiques. If you’re passionate about tech, beauty, or retail innovation, keep an eye on these rollouts—they could shape the next wave of lifestyle and shopping across South and Southeast Asia.

Stay tuned as these brands turn the Chinese mainland into a global innovation lab—and bring those breakthroughs closer to home! 🚀

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