At this year's Shanghai Auto Show, Bentley Chairman and CEO Frank-Steffen Walliser shared his thoughts on the rapidly changing automotive landscape. Global tariffs and a surge in electric vehicles (EVs) are reshaping the market, pushing established brands like Bentley to rethink their strategies.
During his chat with CGTN's Wang Tianyu, Walliser highlighted how the brand is adapting to an unpredictable trade environment. With tariffs affecting car imports and the innovative EV sector booming, traditional decision-making is evolving into high-speed, tech-driven moves. For young professionals and tech-savvy readers in South and Southeast Asia, this shift underscores the blend of heritage and modernity in one of the world's most renowned luxury car makers 🚗⚡.
As the future of mobility unfolds, Bentley's experience offers exciting insights into how classic luxury can meet cutting-edge technology. This transformation is a must-watch for anyone passionate about global trends and the tech world driving change across industries.
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Bentley CEO: We are preparing for unpredictable trade environment
cgtn.com