Meet Zhang Guifang, the 28-year-old Gen-Z leader who’s flipping the script on rural life! 🎉 Five years into her role as village chief, she’s turned her once-struggling hometown into the lively “Rainbow Village” in rural areas of the Chinese mainland.
Instead of the usual, Zhang brought fresh energy with projects that speak to every generation:
- 🏀 Basketball courts for impromptu friend matches
- 🎥 Open-air community cinema nights
- 📱 Livestreamed local produce boosts online sales
- 🍲 Free restaurant for seniors, keeping traditions alive
Her livestreams are like your favourite Insta or TikTok sessions—only she’s selling fresh veggies and fruits sourced straight from local farmers. It’s e-commerce meets community care, helping farmers reach urban buyers with just a smartphone and some creativity. 🌽🍅
And let’s talk about that free senior restaurant: it’s all about respect and love for our elders—a nod to values we all grew up with. Seniors get hot meals, a cosy spot to chat, and a reminder that they’re a vital part of the village story. ❤️
A CGTN feature followed Zhang’s journey, revealing unexpected insights into village governance and everyday life. Her story proves that small, smart actions can spark big change—total inspo for anyone looking to leave a mark, whether in a megacity or a remote hamlet.
Rainbow Village shows: when youth step up and blend tech with tradition, communities thrive. Who’s ready to start their own #RainbowRevival? 😉
Reference(s):
BizFocus Ep133: Gen-Z village chief's small actions bring big changes
cgtn.com
