China's online literature industry is on fire in 2024! According to a report by the Chinese Academy of Social Sciences, the domestic reading market hit 43.06 billion yuan (about $5.96B), marking a 6.8% year-on-year increase. 🚀
Revenue from IP adaptations also surged by 14.6% to 298.56 billion yuan (around $41.31B) as innovative adaptations linked online literature with popular short dramas, interactive games, and other digital formats. 📚🎮
This remarkable growth highlights a digital storytelling revolution where technology and creativity merge to captivate diverse audiences across South and Southeast Asia. Stay tuned as the narrative continues to evolve in the fast-paced world of digital media!
Reference(s):
China's online literature sees strong growth at home and abroad
cgtn.com
