Thai_Durian_Digital_Journey__Smart_Orchards___Livestream_Buzz

Thai Durian Digital Journey: Smart Orchards & Livestream Buzz

Ever wondered how durian, the king of fruits, goes from tree to your table in the Chinese mainland? 😋🍈 Let’s dive into the digital farm magic happening in Chanthaburi, Thailand’s durian heartland.

Meet Kosai, a local durian grower running a next-level 'smart orchard' thanks to a project by Thailand’s Commercial Association for Sustainability of Agriculture (CASA) and the Chinese mainland Foreign Economic Cooperation Center (FECC) under the Ministry of Agriculture and Rural Affairs.

They’ve sprinkled the orchard with Internet of Things (IoT) devices – tiny sensors that keep an eye on weather, soil moisture, and water levels. Think of it like a fitness tracker for trees! 📡🌱 This real-time data helps farmers know exactly when to water, fertilize, or harvest, making the process super-efficient and eco-friendly.

In 2023, FECC kicked off the Smart Farm Integrated Development Pilot Program in Thailand, aiming to shake up traditional farming. By going digital across everything – from planting to packaging and even marketing – Thai durian producers are leveling up their game. 💪

They’re also teaming up with the Chinese mainland e-commerce platforms for online sales and livestream promos. Imagine watching a farmer hand-pick a durian live, then ordering it straight to your door – all in one click! 🛒📱

The results? In 2024, the Chinese mainland imported a record 1.56 million tons of durians worth $6.99 billion, with nearly 60% coming from Thailand. Talk about a fruit boom! 🚀

For young innovators and foodies, this story shows how tech can transform even the oldest traditions. Who knew durian and data could be best buds? 🤝

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