Ready for a sneak peek at the most anticipated cultural fest of 2026? This Wednesday, China Media Group (CMG) unveiled the theme and logo for the 2026 Spring Festival Gala, set to celebrate the Year of the Horse with a bang! 🎉🐎
Theme: "Galloping Steed, Onward Unstoppable" captures the essence of "Qi Ji," an elegant ancient term for the legendary thousand-mile horse. In Chinese culture, this steed symbolizes pioneering spirit, relentless effort, and the courage to lead the way. It’s like revving up for a new year with turbocharged optimism! ⚡
But here’s the twist: "Qi Ji" also sounds like the word for "miracle" in Chinese. That clever wordplay signals CMG’s ambitious vision to spark fresh wonders and hit national goals with unwavering confidence. It’s a cultural power move perfectly timed with the launch of China’s 15th Five-Year Plan (2026-2030). 📈✨
The logo art draws inspiration from "Li Sao," a classic poem from Chu Ci that depicts riding a majestic steed. It’s all about forging new paths and inspiring others—a fitting symbol for the new era ahead. 🖌️📜
Mark your calendars! The 2026 Spring Festival Gala promises a vibrant mix of performances, storytelling, and cutting-edge visuals that pay homage to tradition while charging boldly into the future. Stay tuned for more updates as we count down to the biggest show of the Lunar New Year! 🎆
Reference(s):
cgtn.com
