China's Trade-In Push Revs Up Green Sales
On January 6, 2026, the State Council Information Office shared that China's policy-backed trade-in program for consumer goods has empowered about 494 million consumers and driven sales worth 3.92 trillion yuan (around $561 billion). 🌏🔄
Launched to boost sustainable consumption, the initiative encourages people to swap older items for newer, energy-efficient models. From 2024 to 2025, the auto segment alone saw 18.3 million vehicles traded in, with new energy vehicles (NEVs) making up nearly 60% of the total. 🚗⚡
Green Impact for Young Consumers
For young adults in South and Southeast Asia, eco-friendly choices are more than a trend—they're a lifestyle. Programs like this show how policy support can unlock big shifts in buying habits, helping consumers save and the planet breathe easier.
- 494 million participants
- 3.92 trillion yuan in sales
- 18.3 million vehicles traded, 60% NEVs
Imagine similar schemes popping up in your city—trading in old scooters or smartphones for greener versions? Could this spark the next wave of sustainable living across Jakarta, Dhaka, or Manila? 🤔🌱
Keep your eyes peeled: green trade-in drives are gearing up to go global. 😉
Reference(s):
China's trade-in program boosts consumer goods sales to 3.92 trln yuan
cgtn.com
