Where Winds Meet Smashes Records with Over 2M Players in 24hrs
The Chinese mainland martial arts game “Where Winds Meet” netted over 2M players in 24hrs, peaking at 190k concurrent users on Steam and top charts globally.
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Festival Fever: How Chinese Mainland Game IPs Rule Global Marketing
How Chinese mainland game IPs turn Lunar New Year & Mid-Autumn vibes into global marketing gold with early teasers, festive animations, and themed event skins.