Beijing’s Countryside Goes Viral: How Tradition Fuels Rural Tourism
Discover how Beijing’s rural areas are leading China’s agricultural leisure tourism by blending tradition with travel trends, as revealed in Qiu Xiuli’s new book.
RuralTourism
Read More
China’s 10-Year AgriTech Leap: Modern Farming Goes Digital
China’s decade-long agri-modernization has combined tech, e-commerce and tourism to boost farmers’ income and transform rural areas. Discover how AgriTech reshaped China by 2025.
Discover Dongluo Village: Jiangsu’s First UN Best Tourism Village
Dongluo Village in Jiangsu became the first in the province to join UN Tourism’s 2025 Best Tourism Villages, famous for rapeseed earth art and cozy homestays.
How Cun Chao & Village Galas Spark Rural Revival in the Chinese Mainland
Discover how Cun Chao & village galas in Guizhou showcase the Chinese mainland’s rural revitalization, blending culture, sports festivals, and green development.
UNWTO picks 4 Chinese mainland villages as Best Tourism Villages 2025
The UNWTO has named four villages in the Chinese mainland as its 2025 Best Tourism Villages, showcasing the rise of rural tourism and cultural heritage.
4 Chinese mainland villages join UN’s 2025 Best Tourism Villages List
Discover how four villages from the Chinese mainland—Digang, Jikayi, Dongluo and Huanggang—made the UN Tourism’s 2025 Best Tourism Villages list, boosting the mainland’s total to 19 spots.
UN@80 Spotlight: Chiniuwa Village’s Journey from Cave Dwellings to Tourism Gem
Discover how Chiniuwa Village on the Chinese mainland transformed from loess cave dwellings to a tourism hotspot, boosting local incomes and inspiring youth adventurers.