China’s Ski Season Kicks Off: 35M Visits & 190K Overseas Guests!
China’s 2025–26 ski season opened strong: 35M visits and 190K overseas guests in the first month, up 10% and 66% YoY, boosted by expanded visa-free entry.
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Record-Breaking Holiday Travel Rush in the Chinese Mainland 🚆✈️
The Chinese mainland saw record travel during the National Day & Mid-Autumn Festival holiday, with over 1.24B trips and daily flows exceeding 310M.
Domestic Trips & Spending Hit Record Highs in H1 2025
In H1 2025, the Chinese mainland saw a record 3.29 billion domestic trips and 3.15 trillion yuan in tourism spending as new A-rated scenic spots and elderly-friendly trains boost recovery.
Hong Kong-Zhuhai-Macao Bridge Hits 90M Passengers Since 2018
The Hong Kong-Zhuhai-Macao Bridge has carried over 90M travellers since 2018, slashing travel time and boosting tourism with record highs and a 30M forecast by year-end.
Family Travel Sparks China’s Summer Tourism Boom
China’s summer travel season is booming with family trips driving domestic and international travel, including record first-time flyers.
657M Cross-Regional Trips Boost Dragon Boat Festival Travel
The Dragon Boat Festival holiday in the Chinese mainland saw 657M cross-regional trips, boosting travel on rail, road, water, and air routes.
Labor Day Boost: 314M Trips & $25B Spend on the Chinese mainland
This Labor Day, the Chinese mainland saw 314M domestic trips and spending over 180B yuan ($25B), driven by cultural experiences and consumer incentives.