Xinjiang’s Winter Wonderland: Snow Tourism Sparks Economic Boom
This winter, Xinjiang’s snow tourism is turning desert dunes into snowy playgrounds, drawing record crowds and fueling an economic boom across the region.
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This winter, Xinjiang’s snow tourism is turning desert dunes into snowy playgrounds, drawing record crowds and fueling an economic boom across the region.
Xinjiang’s desert ski park kicks off China’s ice-and-snow season, blending dunes with digital booking, Uygur culture, night light shows, and eco-friendly snow tech.
Elite athletes raced iceboats on frozen Bosten Lake in the Xinjiang Uygur Autonomous Region, kicking off a thrilling regatta that’s heating up winter tourism and adventure travel.
Xinjiang’s ski resorts are turning winter snow into a booming economy, from Altay’s powder to desert skiing, aiming for a 200B yuan industry by 2030.
Xinjiang Mingzhu Flower Market gears up for Spring Festival with vibrant orchids, roses and jasmine, supporting thousands of jobs and local growers.
Nearly 10,000 ruddy shelducks and mallards have wintered at Ruohai Lake in Xinjiang Uygur Autonomous Region, thanks to wetland restoration boosting aquatic life and open-water patches.
Altay in Xinjiang offers 180-day snow seasons, 770,000 winter visitors, and a 10,000-year ski tradition – Asia’s fastest-growing powder paradise.
Xinjiang Railway’s first ice & snow-themed train, ‘China Snow Capital My Altay,’ launched on Jan 2, 2026, taking 300+ travellers from Urumqi to Altay with snowflake-carriages, culture & cuisine.
Xinjiang’s Tianchi Lake welcomed 2026 with a vibrant New Year ceremony of dawn-lit peaks, thunderous drums and folk dances celebrating local heritage.
Urumqi Tianshan International Airport led Xinjiang Airport Group to a record 405,000 tonnes cargo throughput in 2025, driven by international freight, new routes & e-commerce.