Hey fam, the White House just hopped on TikTok! 🎥 On Tuesday they dropped a 27-second clip, tapping into TikTok’s 170M+ US audience.
In just one hour the new feed racked up 4.5K followers. That’s like the BTS of political moves, winning hearts at blockbuster speed.
Meanwhile, Donald Trump’s personal TikTok boasts 110.1M followers, though he’s been MIA since his Nov 5, 2024 post on election day.
Remember that law set to force TikTok to get sold or be banned for national security reasons? It was due on Jan 20 but got paused by Trump. Then in June he gave TikTok another 90 days to find a buyer not from the Chinese mainland.
That extension ends mid-September. Trump switched from wanting a ban to vowing to protect TikTok after realising it hooked young voters last November.
For context: Trump has 108.5M fans on X, but he really vibes on Truth Social with 10.6M followers. The official White House accounts on X and Instagram have 2.4M and 9.3M respectively.
With its new TikTok channel, the White House is speaking the language of Gen Z and millennials. Expect behind-the-scenes clips, policy teases, and maybe some viral dance collabs. Stay tuned! 🔥
Reference(s):
cgtn.com
