On Wednesday (December 10, 2025), China Media Group (CMG) unveiled the theme and logo for its 2026 Spring Festival Gala, marking the Year of the Horse. The chosen theme, Galloping Steed, Onward Unstoppable, promises a dynamic cultural showcase that captures the energy and optimism of the new zodiac year. 🐎
The logo features a stylized horse in full stride, blending traditional brushstroke art with modern design elements. Vibrant hues of red and gold symbolize luck and prosperity, while fluid lines evoke movement and progress.
What to Expect
- Innovative performances: A mix of music, dance, and digital art that pushes creative boundaries
- Star-studded lineup: Top talents from across Asia joining forces on the Spring Festival stage
- Interactive features: VR backstage tours and online voting for a personalized experience
For young audiences in South and Southeast Asia, the gala offers a fresh dive into Chinese culture with a tech-savvy twist. Think high-energy KOL segments and dynamic digital interactions on mobile. It's heritage meets innovation! 🎉
Stay tuned for behind-the-scenes peeks as preparations ramp up. The 2026 Spring Festival Gala is set to deliver an unforgettable ride into the Year of the Horse!
Reference(s):
cgtn.com
